北海道に、ユーがいる。|北海道文化放送 北海道に、ユーがいる。|北海道文化放送

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日本語

All we do is for Hokkaido

When we think about the future of UHB, we realized it is important to think about the future of Hokkaido. Though the world has been changing rapidly, Hokkaido's nature, food and tourism will never change. There is something we, as Local TV station, can do in that. It is to "connect" everything in Hokkaido. We will "connect". If we can support Hokkaido's attractions, and change Hokkaido better, by connecting. We will "connect". With Information, Locals, People, Resources, Things, and the World. For the better future.

Mission Statement

Connect with present day Hokkaido while adapting for a better future.

・A future Hokkaido’s bountiful food and environment are loved by all over the world. ・A future the current generation can live with peace and hope. ・A future engaging content (TV programs and events) will inspire current residents. ・A future where Hokkaido is loved internationally.

Actions

Connect to Information

We, as Local TV station, are in charge of creating valuable contents about Hokkaido.

Connect to Locals

We, as members of Hokkaido, discover new attractions within Hokkaido, get to know Hokkaido better, and confront problems.

Connect to “People/Resources/Things”

Create new values by connecting everything in Hokkaido.

Connect to the World

As a strong media outlet, we deliver Hokkaido’s attractions to Japan, to Asia and to the World.

Connect to the Future

We maintain Hokkaido as a beautiful island for a better future and for the children.